Pentland takes stake in Gio-Goi

Fashionista was delighted to read that Pentland had taken a stake in streetwear label Gio-Goi, proving that there are still investors out there with money prepared to invest in exciting growing brands despite the gloomy climate. Pentland has indicated that the Gio-Goi brand will be kept complelely seperate from Pentland and goes to show that new brands looking for funding should not rule out industry players to fund them as well as external sources of funding such as private equity houses and venture capitalists.